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The first time I created a marketing plan for social media, I had no idea what I was doing.  My colleagues were complete newbies as well.  We all struggled to understand every bit of jargon that goes with creating a social media presence. If you’re starting from square one, you might feel equally excited and overwhelmed.  There […]

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    How to Lead and Motivate Millennials: 7 Practical ideas that ACTUALLY work!

  I am technically a generation X’er and have had success developing members of this new workforce.  It’s tempting to over generalize a population of people. But some of the research shown from ”Mentoring Millennials” written by Jeanne C. Meister and Karie Willyerd highlights a few key areas that will help us to stay connected […]

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10 Crucial Questions For Defining Your Personal Brand

This week’s blog is all about building your personal brand.  Since product branding is what I do, I thought I would share an excellent article from William Arruda who is passionate about how personal branding can inspire career-minded professionals to become indispensable, influential and incredibly happy at work.  Whether using social media or meeting face […]

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Inspiration from the Best Spokesman in the World: Steve Jobs

(Click here to watch the video) This week I am featuring an inspirational blog from Steve Jobs and his 7 Secrets for Success. I realize it has been overplayed in the land of social media. Regardless, I will add to the crowded voices to share with you his insight because he has inspired me this past week. […]

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